New Delhi, India Campus Activewear, in an exciting collaboration with Punjabi actress Sonam Bajwa, has unveiled its latest Chunky sneaker collection. This move is set to enhance the brand’s aspirational appeal among its customers.
Affordable and Accessible
The Chunky sneaker collection offers style and affordability, with prices starting at just Rs 1500. Customers can find these fashionable sneakers at various Campus touchpoints, including the brand’s official website.
A Perfect Match
Nikhil Aggarwal, CEO of Campus Activewear Ltd., expressed his enthusiasm about this partnership, saying, With a charismatic personality and an impeccable sense of style, Sonam Bajwa is a name that resonates across India, particularly in our key markets of Haryana, Punjab, and Uttar Pradesh. Sonam effortlessly connects with the youth of India, making her a perfect face for Campus Activewear.
Inspiring Active Fashion
Sonam Bajwa shared her thoughts on the collaboration, stating, Together, we aim to establish new fashion paradigms and inspire the youth to embrace an active lifestyle without compromising their fashion statement
Growing Sneaker Culture
According to Statista, a global data and business intelligence platform, the sneaker culture in India is projected to generate a revenue of Rs 21,000 crore by the end of 2023.
Founded in 2015 by Hari Krishan Agarwal, Campus is a well established name in the footwear industry. Its products are available through a vast network of over 19,000 multi brand retail stores, with over 200 exclusive outlets and a strong online presence. The campus became publicly listed on India’s stock exchanges in May 2022, further solidifying its presence in the market.
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